SEARCH ENGINE OPTIMIZATION

Falcon Konnect – Service Activity Brief ? Location: Dubai, United Arab Emirates ? Company: Falcon Konnect ? Focus: Full-Service Digital Marketing & Growth Solutions ? Core Services & Activities: Search Engine Optimization (SEO) On-page & off-page optimization Keyword research & competitor analysis Technical SEO & local SEO (Dubai-focused) Monthly performance reports Pay-Per-Click (PPC) Advertising Google Ads, Bing Ads, retargeting campaigns Landing page optimization Budget control & A/B testing for conversions Social Media Marketing (SMM) Strategy, content creation & scheduling Instagram, Facebook, LinkedIn, TikTok Paid campaigns & audience growth Real-time analytics and engagement reports Website Development & UX/UI Design WordPress, Shopify, custom-coded websites Mobile optimization, speed improvements SEO-ready structure with user-first design Content Marketing Blog writing, case studies, email newsletters SEO-friendly content calendars Visual storytelling & video content Email Marketing & Automation Automated lead nurturing sequences CRM integration (HubSpot, Mailchimp, etc.) List segmentation & campaign optimization Marketing Automation & Analytics AI-driven insights and workflows Conversion tracking & ROI-focused dashboards Integration with CRM & lead management tools Branding & Creative Services Brand strategy, logo design, brand kits Ad creatives, pitch decks, social templates Visual storytelling aligned with Dubai markets ? Service Delivery Model Initial discovery call and business audit Strategy development with client collaboration Monthly activity plans and measurable KPIs Weekly reporting and ongoing optimization Dedicated account manager for each client ? Client Sectors Real Estate E-commerce & Retail Hospitality & Travel Healthcare Education Technology & SaaS